Heartbeat SaaS

accurate   transparent   intuitive

Uncovering How People Feel

Our platform quickly transforms text input from any source into ten primary and a hundred secondary emotion categories, which are derived from thousands of words and phrases. These emotion categories offer efficient and revealing insight into the "deep why" behind behavior, and are accessible through a user-friendly dashboard within minutes. 

  • Survey open ends
  • Customer Feedback
  • Product Reviews
  • Social Media


  • Automated analysis with AI
  • Over 10,000 emotive words and phrases, and growing
  • Supports Multiple Languages

Customer Relationships

Powered by Empathy


  • Combines machine learning, NLP and neuropsychology
  • Offers greater precision with filters and custom taxonomies
  • Delivers consistent and comparable results


  • Uncovers 10 primary and 100+ secondary emotions
  • Integrates word frequency and sentiment analysis
  • Links to verbatim comments for contextual understanding


  • Simple to learn and easy to use
  • Quick access to deep emotion-based insights
  • Helps tell the story of how customers feel through beautiful visualizations

Our SaaS facilitates a journey from a raw data upload to a rich dynamic dashboard in just minutes

Play with our sample reports by logging in and clicking on each demo report which will open in a new window with unique URL. Please share with your network and let us know how you feel about Heartbeat!

Login name: Boston
PW: Boston123


Our Heartbeat Maps are a perfect representation of the complexity of emotions: rich, colourful and always moving.

Primary emotions are easy to understand because they are universal to all human beings.

Topline dashboards include top words and sentiment summary. Each section of Heartbeat dashboard can be filtered by metadata, such as demographics.

Word clouds include only emotion words and phrases that you can filter by primary emotions and other filters.

Summary charts show differences between questions or demographic groups. For example, this report shows a dramatic difference between emotions that women feel when craving chocolate (sadness & anger) and eating their favourite chocolate (joy and pleasure). Check it out for yourself.

Heartbeat SaaS is a transparent tool with drill downs and verbatim word usage for each primary emotion. 


Book a discovery session today