Heartbeat AI quickly provided surprising insights that allowed us to envision a path to growth for our client that was not previously visible.
— Bob Froese of Bob's Your Uncle Agency, Toronto
 

Intro

Heartbeat Empathy Analytics has harnessed the power of NLP and Machine Learning to provide unprecedented, deep analysis of the emotional drivers of human behavior.

Heartbeat quickly transforms text input from any source into ten primary and one hundred secondary emotion categories, which are derived from tens of thousands of words and phrases. These emotion categories offer efficient and revealing insight into the deep why behind behavior, and are accessible through a user-friendly dashboard within minutes.

Key Applications

Brand Development – Segmentation / Product Development / Shopper
Ad Testing – Copy / Creative / AB
Media Buying – Segmentation / Targeting / Programmatic

 
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Brand

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Communication

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Public Opinion

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